You should aim for your paragraphs to have three elements; a topic sentence, an explanation and an example.
There are two types of paragraphs; single-point and multiple-point paragraphs. Single-point paragraphs use only one argument to support the topic sentence, whereas multiple-point paragraphs use more than one argument to support the topic sentence.
Single-point paragraph
Topic Sentence – I tend to believe that advertising encourages people to purchase goods that they don’t really need. Explanation - A great deal of advertising features non-essential goods such as expensive watches and bottled water. The techniques in advertising can be very persuasive and often are selling an image rather than the actual product. Example - This is illustrated by the use of attractive models and celebrities to sell goods in order to persuade consumers.
Multiple-point paragraph
A multiple-point paragraph can feature sequencers such as ‘firstly, secondly, finally’ etc.
Topic Sentence - It can be argued that travel makes people more tolerant and understanding of others. Explanation (P1) - Firstly, when you visit new countries, you meet people with very different mindsets to your own. Example- For instance, if a British person visits China, they may gain a greater understanding of Chinese culture. Explanation (P2) - Furthermore, travelling abroad requires individuals to alter their behaviour, especially to suit the laws of a country. This may make people more sympathetic to and aware of different forms of behaviour.
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